SEO QuotesSEO Woman

Social Media Marketing

Social media marketing is the process of promoting your site or business through social media channels that will get you links, attention and large amounts of traffic. If you are selling products or services or just publishing content for ad revenue, social media marketing is a potent method that will make your site profitable over time. Social media represents tools that are used to combine technology and social interaction with the use of words. These tools are typically internet or mobile based. A few that you have probably heard of include Twitter, Facebook, and YouTube.

Social Networking

These days, online marketers have been very successful using social networking sites, such as Facebook, to promote their products. The target audience you can reach is massive. Around 350 million users use Facebook and industry analysts are saying the site will reach over 600 million in the next 2 years. Facebook is not only used by individuals to build relationships but it has also helped businesses increase their online visibility for better branding and recognition in the marketplace. Industry stats have also shown that more than 500,000 businesses have gained recognition on the internet through Facebook. Many businesses use the site to post information about their company, sales, and images that will drive traffic to their website. Facebook is not just for an individual but for a business who wants to portray themselves better in the online world. This is one big reason businesses should embrace social media marketing and utilize it to the maximum. Many businesses have already started using the power of Facebook and have seen amazing results with it.

Will your facebook profile attract clients? Contact us to start seeing results now!

Business and Micro-Blogging

Setting up blogs or writing entries for them is just one of the many social networking services that BizWonk offers. But you may be asking what exactly is a blog and why would I need one? To put it simply, a blog is a type of website that is usually arranged in chronological order from the most recent ‘post’ (or entry) at the top of the main page to the older entries towards the bottom. Blogs are usually written by a person and are updated pretty regularly. There are blogs on virtually any topic you can think of. From photography, to spirituality, to recipes, to personal diaries to hobbies – blogging has as many applications and varieties as you can imagine. Whole blog communities have sprung up around some of these topics putting people into contact with each other in relationships where they can learn, share ideas, make friends with and even do business with people with similar interests from around the world.

Twitter is a micro blogging application which allows you to publish short messages of less than 140 characters through different ways like Instant Messaging, cell phones and via the web. It gives you a fragmented experience of opinions, events, news, ideas and feedback. You can easily follow thousands of users and listen in and enter into conversations that are happening among multiple users at any time. Twitter can also be used as a tool to send out messages that are within self-promotion and marketing. This involves active user engagement with new, old, and potential customers.

Are you seeing results from your twitter campaign? Contact us to find out how you can reach new customers!

Performance Analysis

Before we can begin to position a site for success in the social media arena, we need to gather certain key pieces of information regarding your business. The primary difference between social media marketing and traditional marketing tactics is that potential buyers are no longer content to have advertising interrupt their activities (i.e. pop-up advertisements). Consumers are now using the web to actively find relevant content to fill a need they possess. Websites have to reposition themselves to be available when a potential buyer comes looking for information and to provide a solution to a problem.

We can help your business better position itself for success. Contact us to find out how our Social Media Marketing services can help.

Social Media Stats

  • By the end of 2010 Gen Y will outnumber Baby Boomers….96% of them have joined a social network.
  • There are over 350 million current active users on Facebook.
  • 80% of Twitter usage is outside of Twitter…people update anywhere, anytime… imagine what that means for customer experiences?
  • There are over 200,000,000 active blogs in the world.
  • 54% of active bloggers post content or tweet daily.