Setting up blogs or writing entries for them is just one of the many social networking services that BizWonk offers. But you may be asking what exactly is a blog and why would I need one? To put it simply, a blog is a type of website that is usually arranged in chronological order from the most recent ‘post’ (or entry) at the top of the main page to the older entries towards the bottom.
There are blogs on virtually any topic you can think of. From photography, to spirituality, to recipes, to personal diaries, to hobbies. Blogging has as many applications and varieties as you can imagine. Whole blog communities have sprung up around some of these topics putting people into contact with each other, in relationships where they can learn, share ideas, make friends with and even do business with people with similar interests from around the world.
Blogs not only offer a new way of communicating, they can also be helpful in search engine optimization efforts because they keep a site “fresh” when new content is added on a regular basis. They can be a source of cross links to other pages in your website which also helps with SEO.
One of the challenges of blogging for small and mid-size companies is finding the time to make entries regularly. Writing takes time, and blogs are a committment. They aren't like regular website pages where the content might stay the same for long periods; the whole idea of blogging is that they are an ongoing dialog. If you would like to get into blogging but don't have the bandwidth to keep it going, contact us to discuss how our blog writing services may be able to help.
Contact us to help you determine how blogging can work to support your company goals and initiatives or to talk about how blogging might benefit your organization.